THE STORY BEHIND SCRAMBLE
Scramble is what happens in MMA, jiu jitsu, and grappling, when two fighters are halfway between positions.
It’s the moment when everything is at stake, and it’s a chance for either fighter to come out on top. It’s about whoever has the strongest will.
Scramble is here to rescue you from flying skulls, winged skulls, flying winged skulls with top hats on, minotaurs, bulging muscle man, dragons with flying skulls and top hats on them, flying minotaurs with winged skulls and flames, and all the other crap that infests the visual side of the MMA world.
I lived for many years in Japan, where I was exposed to some of the coolest designs I’ve ever seen. They were bright, bold, fresh, and sophisticated in their simplicity. Barely a rippling muscle or a pumped-up minotaur-dragon in sight.
T-shirts are emblazoned with barely-English slogans and large, bright characters. At first, I laughed at this English. Wanted to correct it. But now, I realise. It has taken on a life of its own. In the same way that a single, deft brush stroke can inspire the image of a swaying tree or a rippling lake in your mind, so a slightly off Engrish slogan can stir up thoughts and capture an idea better than a perfect sentence can.
Scramble is here to bring that to you. Scramble t-shirts are made using high quality materials and printing processes, nothing like the usual printed-on-a-piece-of-tissue-paper stuff that you often get from small t-shirt companies. You might pay a bit more, but you get a shirt that looks and feels good, and will last a long time. We’re martial artists; we need a shirt that can stand up to a stiff breeze. A t-shirt is one of the quickest ways to tell someone about yourself. In a single glance, you can tell the world what team you support, what band you like, what film inspires you, or which athlete you cheer for. Probably not all at the same time, though.
The same goes for our fightwear and leisurewear. We won’t screen print on rash guards (it cracks) or skimp on stitching. And with Scramble, you can be sure, you’ll know what the Japanese characters mean on your clothing.
Scramble also brings you select products from Japan (like BJJ Spirits, the awesome DVD magazine, and some special edition t-shirts from the heart of Tokyo), depending on the time of year and what’s of interest at the time. Scramble is a small company and values every single one of its customers. That means you.
Welcome to the family.
Written: September, 2009
Matt Benyon, Founder/Owner